Democratic Assemblyman Marc Levine of Marin County introduced the state fabric measure, AB 501 (as in Levi 501s). With little opposition, it sailed to the governor’s desk. Though his bill does not name any company, Levine said he was inspired by Levi Strauss and its commitment to sustainable business practices.
Well alright! (Unfortunately the article perpetuates the myth that freezing your jeans will clean them, don’t believe it!) If you’d like to read the bill, check it out here.[Photo via Brandy Melville]