Bethenny Frankel Slaps Skinnygirl Brand on Jeans

Cocktails, kitchen appliances, shape wear… jeans? Well, why not. Bethenny Frankel of Real Housewives and Skinnygirl fame is now doing jeans.

Frankel announced Skinnygirl jeans earlier this month. And while her series of entrepreneurial endeavors may seem random, it’s somewhat consistent with her legacy of staying very specific with her products. She’s not launching a clothing empire, she’s sticking with jeans until she sees as good reason to expand.

Will you buy Skinnygirl jeans? They won’t be available until August. And despite the name, Frankel says the sizing will be inclusive, ranging from petit to plus sizes.

 

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